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Sinoboom has upgraded four models in its range of electric and diesel rough-terrain scissor lifts. The updated models - the 1323RD, 1323RE, 1623RD, and 1623RE - replace the previous 4389RD, 4389RE, 5389RD and 5389RE. To improve the off-road performance, several...
Sinoboom has launched its first range of telehandler products, engineered with the requirements of the rental industry in mind. The range consists of two stationary models (TH40-14 and TH45-18) and one rotating model (TH50-18R), all of which are multi-functional...
Access equipment industry expert, Andy McPhail, has been appointed by Sinoboom as Managing Director for the MENA region, in the latest stage of the company's ongoing strategy to strengthen its global operations with detailed local knowledge. Andy brings with...
Sinoboom launches a new 14m telescopic boom lift, TB14J Plus, to meet increasing demand from international customers for lower-level access equipment for work on low-rise construction projects. Compared with 18m and 20m models, it promises to save on procurement,...
Sinoboom has successfully completed a sustainability assessment audit by EcoVadis, the global specialist in providing business sustainability ratings. The audit process involves an extensive review of the company's performance in four areas: Environment, Labor & Human Rights, Ethics, and Sustainable...
Sinoboom will be at CONEXPO at Booth F8452. Sinoboom North America is showcasing a diverse selection of high-quality access equipment at CONEXPO-CON/AGG 2023, with the 11 models on show including electric slab scissor lifts and vertical mast lifts, RT scissor...
Northern Ireland-based Balloo Hire has recently taken delivery of an order of more than 100 scissor units placed with Sinoboom's European subsidiary. Consisting of all electric-drive units, the order is a mix of 1932ME, 2732E and 3346E battery-powered slab models...
Access industry expert Karel Verheul has joined the team at Sinoboom BV in the newly-created role of Senior After Sales  Manager. With over 30 years’ experience in technical support and service management in the MEWP sector, Verheul brings a...
As Sinoboom continues to develop as an international brand, Parisio's role is central in leading the global marketing and branding efforts outside China, building international brand awareness. In addition, she is guiding the business development strategy for the North American...
Sinoboom announces the appointment of access-industry expert Andy Verich as Market Development Director for Russia and the CIS regions, with effect from July 1st 2021. A seasoned professional with extensive knowledge of the Russian market, Verich brings with him a...