Tag: new brand
Hyundai Doosan Infracore is replacing the DOOSAN brand on its construction equipment and introducing its new brand named ‘DEVELON’, which incorporates the message to “Move onwards to the future with innovation”.
The change takes place a year and a half...
Articulated hauler specialist Terex Trucks (Volvo Group) rebrands as Rokbak and announces its vision for an exciting new future. The Scottish manufacturer unveiled the new brand at a digital launch event attended by dealers, customers, media, and Volvo Group...
Manitou Group is launching a new brand dedicated to its spare parts offer. Stated objective: simplify the offer for the user while reducing the group's environmental impact.
Since it changed the strategy of its commercial brands, namely Manitou, Gehl and...