CASE Appoints New Business Director for Italy, Central and Eastern Europe

The new manager, who holds a degree in mechanical engineering from Genoa, has extensive experience in the earthmoving industry, where he has held management positions at the Sales, Service, Rental and Management levels for large customers.

Alessandro Scopinich said,

“I am excited and honored by the new position. CASE has a team very close-knit and a comprehensive and technologically advanced range of machines and services. The CASE dealer network, to which I will try to integrate all my experience made in the field over the years, is the other
strength of the brand, and together with them I hope to exceed our customers’ expectations.”

Alessandro Scopinich replaces Barbara Caporali, who now holds the position of Head of Network Development Europe, at CNH Industrial.